Every small business should be on Facebook. With more than 2.7 billion monthly users, Facebook gives small businesses a number of ways to promote their services, increase customer support and boost recognition.
Running a Facebook business page can definitely help with your reach and connect you to your existing and potential customers. There are a number of benefits of using Facebook for businesses.
Some of the advantages of Facebook business pages include:
Brand awareness
With Facebook being one of the largest social media platforms in the world, your business' presence will help you gain exposure to potential customers.
Drive website traffic
Creating posts on your page can help guide potential customers to your website and increase online visits and sales.
Use Targeted Advertising
Facebook advertising can be of excellent value to small businesses. It allows you to target specific demographics, based on location, age, gender and interests.
Generate business leads
Building your audience on Facebook, through sharing posts and getting 'likes' can be a great starting point to gather sales leads. You can use competitions and giveaways to collect email addresses to build your marketing lists.
Customer service and feedback
You can use the messaging service on your page to deal directly with your customers. Reviews and comments can be a great way to gather customer feedback and find areas for improvement.
Valuable Insights
Use data from your page's 'Facebook Insights' to understand what content works best and plan for the future
If you are a Small Business Owner and you don't yet have a Facebook Business Page, watch this video to find out another 3 good reasons why you should start to use one today!
If you can see the benefit of setting up a business page on Facebook but don't know where to get started, then that is something I could help you with. I can set up a business page for you, help you to write a business description with your keywords in and include links back to your website if you have one.
Give me a call today and let us start planning!